Podcast: Play in new window | Download (Duration: 3:45 — 1.7MB)
Don’t get me wrong. Reading is great. Do it every chance I get.
But there is a certain something about listening to a story that can’t be denied. The tone of voice, the pacing, even the pauses add embellishments that can only be conveyed through the spoken word.
That’s why Lawrence & Schiller is offering The Extra Minute – a weekly podcast.
The Extra Minute will provide short stories (2-3 minute) that include one or more of these basic elements:
- Full-circle, integrated marketing
- Quantifiable results
- Our 5280 promise
Our first episode focuses on Social Media Boot Camp, a new series of webinars Lawrence & Schiller launched April 14th (watch the archive). The Extra Minute will offer new podcast episodes every Tuesday.
Take a listen and let us know what you think!




{ 2 comments… read them below or add one }
I think it’s great that we’re branching out and producing even more different kinds of digital content. People have been able to read our words, but now they can hear them. I have high hopes for The Extra Minute.
Interesting, we had extra mile and now the extra minute.