Dear Jane Sample came up with the Brand Timeline Portrait, but many bloggers are jumping on the bandwagon because it’s a cool idea. It’s basically a visual representation of the brands that you use, that you have a connection with and feel loyal about. This timeline can be helpful to Planners as it gives a snapshot of their target in a new way and it could have media implications.
As I looked at the various timelines posted by bloggers, I thought I’d give it a shot. It’s definitely a work in progress because even as I write I this I see brands that I forgot. For instance, as I look around my desk, there’s Kleenex, Papermate, Scotch etc. It starts to hurt my head. Luckily, there’s Tylenol in my drawer.
