River City Racin’ – they’ve got the prime location, 150 mph hydroplane racing craft, headlining entertainers and thousands of fans. Now all they needed was a cool website to let everyone know about it.
L&S designers and programmers got to work, creating a new site that features online ticket and parking pass purchasing, a Snapshot Contest designed to encourage photo sharing, videos, race standings and a lot of information on the world of hydroplane racing. All of this functionality is complete with a live feed on race day and links connecting River City Racin’s various social media channels, like Twitter and YouTube.
While the site is a great example of accelerating web design for usability and visual appeal, supporting television, radio, web banners and print materials back up the message.
Get your tickets today for this national event, July 11 & 12 in Chamberlain-Oacoma, SD. We’ll see you on the sidelines.
