Who uses Twitter? Your colleagues do.

by Billie Jo Waara | Director Account Planning and ResearchFebruary 26, 2009

According to a recent Mediapost article, Twitter is the next big thing for b2b marketing. Starbucks, Microsoft, Motrin, Best Buy are all jumping on (and sometimes being smacked by) the frenzy of tweets created by micromedia messaging. According the information cited in the article, 56% of the 700 surveyed said that they use the chat space for business purposes.  So it leads me to ask all of you – why do you tweet?

As I was reading online comments from other articles, I love this quote, “Twitter or Fritter? Who needs to know when someone sneezes three states away?” So true. 

So why do I twitter? (@billiejowaara) I admit that I am more of a follower but every once in awhile, I do like to respond to the ridiculous or let the peeps know what this twitter princess is thinking or doing right now.

On the other hand, a new development has started to take place at the agency. Yes, people are requesting new business proposals and other information from TheExtraMile and you guessed it, they found us and our expertise on Twitter. 

So like other social media sites, you have to offer something that is relevant and interesting to your Twitter followers.  While we can’t predict happen next with this engagement channel, we can all sit back, have fun and enjoy the times in which we all live, and work, in.

Self-proclaimed Twitter Princess,

Billie Jo

 

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